Earl started Negavshop with a small collection of T-shirts inspired by daily life, nature, and street culture.
What began as a creative side project soon grew into a brand dedicated to quality, comfort, and self-expression.
At Negavshop, we believe that what you wear should reflect who you are — effortlessly and authentically. Our goal is to make clothing that makes people feel good, look good, and express their unique identity with confidence.